March 2014

What Is Metal Clay

What is Metal Clay?

(a non-technical introduction to the medium)

by Laura Bracken

 

Here are the basic steps involved when I create a piece of jewelry from metal clay.

Are You Wasting Your Energy Worrying About Your Competition?

Warning…. I’m going to do that soapbox thing now.

Wasted Energy

Stop spending time and energy worrying about competing with other jewelry makers.  Spend your time and energy on improving your work, your store, your listings, your audience.

First of all, it is a turn off to potential customers if you bad-mouth the competition… snarky, bitchy, whiny… all of it.  And guess what?  You NEVER KNOW where a potential customer is.  Anyone and everyone who sees your written words on the internet is a potential customer.