Blog entry

Why I Recommend IndieMade for Artists' Websites

This is a blog post about my experience with IndieMade.  They provide websites for artists.  I am asked on a monthly basis who hosts my online shop and what I think of them.  So now I can just point those inquiring minds to this blog post.

 

How I ended up on IndieMade

My first stand-alone website was a ProStores shop.  Do you remember ProStores?  It was an offshoot of eBay (my first selling platform) and you could integrate your listings with eBay which seemed convenient.

Driving Yourself Crazy with Marketing

Okay, I'll admit right off the bat that today's blog post is a bunch of blathering.  In case you haven't noticed, a lot (if not most) of these are just my own internal dialogues.  Then again, why shouldn't they be?  Isn't a blog the modern day journal?

Yes, sometimes I try to pass along useful info, but sometimes I just need a sounding board or place to vent or maybe just a place to compose my thoughts.

Why Buy Handmade and the Benefits to Buying Directly From the Artist

The benefits of buying handmade and particularly buying directly from the artist are many.

Buying directly from the artist, you can have all your questions answered by the exact person who made or is making your jewelry. The person with the knowledge of the materials and techniques used, the proper wear and care for this piece, and the person to turn to for special requests or if problems arise.

Customer service and support is unparalleled when the only two people involved are the customer and the creator of the jewelry.

Linking Pinterest and Facebook

With social media marketing being both important and time-consuming, I wanted to share with you a tip that you may or may not feel like enlisting. 

I don’t always have time to hit up each social media site on a daily basis so I do cross-post a lot and I use whatever technology I can for that. 

There is a feature on Pinterest so that each time you pin something to a board, the post will also become a post on your Facebook timeline. 

The good thing is that this can save you time. 

What Are People Pinning From Your Website

Pinterest and Your Website

Want to see what people are pinning from your website to Pinterest?  Put this URL into your internet address bar (but substitute the name of your website where it says “yourdomain”) and remove the space after the “h” at the start… I have those there so this won’t become a hyperlink.

h ttp://pinterest.com/source/yourdomain.com

Adding Off Site Links to Your Etsy Shop

You are allowed to list your other website(s) in your Etsy shop/listings. 
 
According to this article called Clarifying Offsite Linking Policies (click to read), here’s the current stance on non-Etsy links…
 
“As long as you’re not urging or suggesting that your buyers leave Etsy to make a purchase, you’re welcome to include any links you want in your shop - to your personal website, your blog, other online venues, Instagram, Facebook, Twitter, etc.”
 
Although you can put these URLs in your shop announcement, your ite

How to Avoid the Duplicate Content Filter

What is a duplicate content filter?

A duplicate content filter is a way for search engines to weed out sites that have content that's exactly the same.  After all, if you search on "torch enameling", you probably want a a variety of choices rather than the first ten to be exactly the same site.

Etsy Promoted Listings Tutorial

I recently ran across these great videos by Cyndi of JewelryFX that do an excellent job of explaining Etsy promotional listings.  

Cyndi's explanations makes sense and she doesn't have those 5-10 minutes rambling introductions like some video tutorials do.  Her instructions are right to the point and don't waste time.

Cyndi also has blog posts that go along with (or are instead of) the instructional videos.

Etsy Promoted Listings Video Part 1

Etsy Promoted Listings Video Part 2

Etsy Promoted Listings Video Part 3

Etsy Promoted Listings Video Part 4

Google Trends (Or How to Waste Time on a Rainy Day)

Need another internet way of wasting time? Check out Google Trends.

You put in a keyword (or keywords) and see what’s trending on Google (what others are searching for on Google and what country they’re from).

The website "About.com" says: “This isn't a measure of searches, but it is a measure of what people are talking about on the Internet.”

Adding An Etsy Link To Your Etsy Listings

Sound crazy?  Turns out there’s actually some good reasoning for do this.  I’ll let my good friend Tammy Adamsexplain in her blog post: Etsy Quick Tip: faux breadcrumbs