Blog entry

Are You Wasting Your Energy Worrying About Your Competition?

Warning…. I’m going to do that soapbox thing now.

Wasted Energy

Stop spending time and energy worrying about competing with other jewelry makers.  Spend your time and energy on improving your work, your store, your listings, your audience.

First of all, it is a turn off to potential customers if you bad-mouth the competition… snarky, bitchy, whiny… all of it.  And guess what?  You NEVER KNOW where a potential customer is.  Anyone and everyone who sees your written words on the internet is a potential customer.