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What is Metal Clay?

(a non-technical introduction to the medium)

by Laura Bracken

Here are the basic steps involved when I create a piece of jewelry from metal clay.

First I’d…

Warning…. I’m going to do that soapbox thing now.

Wasted Energy

Stop spending time and energy worrying about competing with other jewelry makers.  Spend your time and energy on improving your work, your store, your listings, your audience.

First of all, it is a turn off to potential customers if you bad-mouth the competition… snarky, bitchy, whiny… all of it.  And guess what?  You NEVER KNOW where a potential customer is.  Anyone and everyone who sees…

Pinterest and Your Website

Want to see what people are pinning from your website to Pinterest?  Put this URL into your internet address bar (but substitute the name of your website where it says “yourdomain”) and remove the space after the “h” at the start… I have those there so this won’t become a hyperlink.

h ttp://pinterest.com/source/yourdomain.com

I don’t think it works with Etsy shops, though… or at least I couldn’t get it to work with mine.  I used my…

The following is a debatable thought and personally, I see both sides of the issue.  While I tend to lean more toward the "encouraging rather than discouraging" side of the fence, I enjoy things that make me think so I’m sharing it with you all.

Many years ago I heard a story...  I think it was supposed to be like a motivational thing.  Anyway, it seems to have stuck with me for some reason and I’ve thought about it on more than one occasion.  I am now going to give you my usual…

Sound crazy?  Turns out there’s actually some good reasoning for do this.  I’ll let my good friend Tammy Adamsexplain in her blog post: Etsy Quick Tip: faux breadcrumbs

…

With social media marketing being both important and time-consuming, I wanted to share with you a tip that you may or may not feel like enlisting. 

I don’t always have time to hit up each social media site on a daily basis so I do cross-post a lot and I use whatever technology I can for that. 

There is a feature on Pinterest so that each time you pin something to a board, the post will also become a post on your Facebook timeline. 

The good thing is that…